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Privacy Policy

We at Eletive AB (hereafter “We” or “Eletive”) we take your privacy seriously. This Privacy Policy explains how we handle personal information for marketing and sales purposes and other purposes not related to providing the Eletive online software platform (the “Service”). Eletive is the controller for such personal information. Data Protection in relation to the Services provided by Eletive is set out in the End User Notice and the Data Processing Agreement entered into between Eletive and the Customer company.

Why do we collect personal information and how do we use it?

We collect, store and use personal information (type of data is detailed below) when you or the company you represent, use or buy our products or services. We need the personal information to be able to deliver the products or services and to provide support to the services. We also need the personal information to send you operational information about the services, and for contractual and financial reasons. We also collect, store and use personal information about you for marketing purposes. We collect the personal data that you provide us with when you sign up on Eletive’s websites or register for newsletters or information. We might also collect personal information about you from other sources, such as social media like LinkedIn and/or the website of the company you work for or from third party information providers. If we collect personal information about you from any other source than yourself, we always specify where we got the information by e-mail to you. We use your personal data to market our services, and to provide information about new services, newsletters and invitations to our events. We might collect, store and use your personal information when you contact us, for example if you make an inquiry on our website, send us an e-mail or phone us. The personal data that you provide us with will be used for responding to your questions or requests, and will be stored in our systems due to administrative and back-up reasons. The legal basis for our processing of your personal information as described above is that processing is necessary for the purpose of the legitimate interests of Eletive to provide its services, to provide support to our customers, to market our services and to respond to your questions and inquiries. We maintain appropriate organizational and technological safeguards to help protect against loss, misuse or unauthorized access, disclosure, alteration or destruction of the personal data we hold about you. We also seek to ensure that our service providers do the same. If you believe that your personal data under our control has been compromised, including access to any accounts you hold with our services, please contact us immediately using the details below.

What information do we collect from you?

The information we collect will in most cases include your name, e-mail, phone number, address, job title, company, the content of your message to us and other information you provide us with. We might also collect IP addresses, user ID’s, Twitter, LinkedIn or other social media accounts, and activities on Eletive’s websites. As part of our support processes, we may ask you for further information for the purposes of resolving any technical issues.

How long do we keep hold of your information?

Your data is stored in our accounts for 12 months after the last contact with you or following the termination of any commercial relationship with you or the company you represent. Thereafter, we will continue to store your personal data only if we have a legal obligation to do so for example personal date included in contract need to be stored due to accounting regulations.

Who might we share your information with?

We may pass your personal data on to third-party service providers contracted by us. We use service providers for storing of data, providing support to our services, managing and administering customer relations and managing and administering our marketing and sales activities. All contracted third-party service providers are obliged to keep you details confidential and securely, and to use them only to fulfil the service they provide us, or our customers on our behalf. If your personal information is transferred to or accessed by a third party outside the European Union or the European Economic Area (EU/EEA) Eletive will secure that appropriate safeguards are in place which provide adequate levels of protection of your personal information as required by GDPR or other applicable data protection or privacy laws. For example, this may include the use of intra-group or external data processing agreements as well as EU approved Standard Contractual Clauses or such other mechanisms as have been recognized or approved by the relevant authorities from time to time. Apart for contracted third-party service providers your information will not be shared with anyone else. Please note however, that we can provide access to your personal data in case of illegal or abusive use, or in case we receive orders from a competent legal authority.

What rights do you have to your information?

Our processing of your personal data is carried out in accordance with applicable Data Protection legislation, which prevents us from making unlawful use of your personal data.

At any time, you have the right to

  • request a copy of the information that we hold about you

  • correct the data that we hold about you

  • ask for the data we hold about you to be erased from our records

  • ask for restriction of our use of your personal data

  • object to certain types of processing, such as direct marketing

  • have your personal data transferred to another organization

All this is provided to you free of charge. To exercise your rights, please contact us. If you have a complaint about how we use your personal data, you have the right to lodge a complaint with the national supervisory authority.

Identity and Details of Eletive

Eletive is the responsible controller for the processing of your personal data as described in this Privacy Policy. If you wish to contact us regarding your personal data please use the following contact information:

Eletive AB

Gustav Adolfs Torg 47, 211 39 Malmö, Sweden

+46 10 40 50 613
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